About Elite Motorhomes
Learn more about how Elite Motorhomes started and where we are now.
How the Company Started
Elite Motorhomes was established in 1995. It was officially incorporated in 1997 by the Maynard family in Middleton Cheney, Oxfordshire. The idea was conceived at Lower Grange Park in the late 1990s, when founder Paul Maynard had recently retired. Retirement didn’t suit him for long. He bought a couple of motorhomes and started a low-key rental operation from home. Elite Motorhomes grew from there, through low overheads, long hours and high utilisation.
Within a couple of years, the fleet had grown to around 25 vehicles. The business had outgrown the house, so it was time to move. Chelston Motorhomes had recently closed its operation in Middleton Cheney, giving Paul the perfect opportunity to move in. Sales soon began to overtake rental, and the decision was made to drop rental altogether and focus on sales. The rest, as they say, is history.
The business was built on strong family values from day one. It has grown from that first small fleet to a stock of over 60 vehicles today, with family members still at the heart of day-to-day operations.
We operate from our site near Banbury. Over the years, the Maynard family has built a trusted reputation across the UK. We’re known for a personal touch, deep industry expertise and dependable after-sales support.
Key milestones
Overcoming Adversity
In 2011, our family-run business faced a major setback. A suspected arson attack destroyed 7 motorhomes on site, causing around £300,000 in damage. We recovered, and we’ve kept growing our offering ever since.
Modern Growth
Elite Motorhomes is thriving today. We’ve modernised our operations to offer everything from part-exchange deals to professional vehicle handovers. It’s all backed by a team that knows the industry inside out.
Hands-On Leadership
The Maynard family is still actively involved in running the company. Director Paul Maynard has been a driving force for over 17 years. He focuses heavily on the technical and after-sales side of the business.
Early Expansion
We started with a small lot of around 20 motorhomes. From there, we expanded our Banbury site to hold over 60 vehicles. We took an active role in trade shows and invested in proactive marketing to get there.
Where Can You Find Us?
You can browse from home or see our motorhomes in person, whichever suits you. Our full range is available to view online. Enquiries are welcome from across the UK.
Our Showroom
For a more personal experience, come and visit our showroom in Middleton Cheney, just outside Banbury. Browse our latest selection at your own pace. Our knowledgeable team is on hand to offer honest, tailored advice to help you find the perfect motorhome.
We’re open 7 days a week:
- Monday to Friday: 9 am to 5 pm
- Saturday and Sunday: 10 am to 5 pm
Can’t make it in? You can also reach us by phone, email or through our contact form. We’re always happy to help.
Our Core Values
Commitment
We show self-discipline, resilience and persistence in everything we do.
Respect
We treat everyone we work with, customers and colleagues alike, with courtesy, politeness and kindness.
Positivity
Staying positive helps us work harder. It keeps a level head and builds a happier environment for our customers and our team.
Honesty
Honesty keeps us open and consistent. It’s something our customers can always rely on us for.
Reliability
We aim to be dependable. That goes for the people we work with and the customers who put their trust in us.
Accountability
Each of us takes responsibility for our words, our actions and our results.
Integrity
Acting with integrity is how we build trust. It comes through responsible actions and honest relationships.
Our Mission
Our mission is to earn our customers’ loyalty. We do this by delivering sales and service experiences built on quality, value, cohesion and passion.
Our Vision
Our vision is to deliver exemplary customer service rooted in our core values. We also focus on the long-term development of our team, so we can maintain a strong foothold in the motorhome market.
Why Elite Motorhomes?
Experience the difference with our exceptional quality, unbeatable value, and more.
Assure 10 10 points of service excellence
- 1-year platinum warranty*
- 6 Months RFL
- Habitation Check
- Full Valet & Wash
- Mechanical Service
- Comprehensive Handover
- 12 Months MOT
- Cambelt Change**
- HPI Check
- Free Overnight Campsite Stay***
*on vehicles up to 10 years old, **Cambelt change if it is due, ***Free overnight stopover if required